Truth In Media

truth in media, tiffany rider

Truth In Media was founded by award-winning journalist Ben Swann and serves as the source for uninfluenced, reliable and fearless news.

What I’ve Done For Truth In Media:

  • Developed content strategy for relaunch and rebranding of BenSwann.com as TruthInMedia.com, including a voice document to determine what’s on brand and off brand and editorial guidelines for onboarding new talent
  • Produced distinctive business logic and digital strategy documentation to ensure team alignment and provide clarity to our content partners and sponsors/advertisers of what makes our content superior and effective.
  • Edit scripts for Ben Swann’s “Reality Check” segments and publishing the finished products to TruthInMedia.com
  • Project manage sponsorship and advertising campaigns including a sponsored article in partnership with Vice and a multi-tiered branding campaign for WGN America’s new show “The Outsiders”.
  • Secure content partners to fund video and/or written content projects for the Truth In Media project, closing five- and six-figure funding partnerships
  • Collaborate on content production, including video and written content for Truth In Media projects
  • Craft marketing materials for campaigns including social media and email when needed.